In this post I’ll cover the top reasons why brands lose followers on Instagram and offer some tips about how you might course-correct. In my experience, the number of followers doesn’t always equate to how well content resonates with those followers . A great way to track how engaging an influencer’s content is by the number of likes, comments, shares, and saves it receives. An easy-to-use formula and calculator for determining the monetary value of your Facebook and Twitter followers . Earning your first 1,000 followers on Instagram is a massive milestone, and 78% of Instagram marketers I surveyed have been part of growing an account to 1K followers .