Greenwashing: Is the practice of presenting companies or

Greenwashing is the practice of presenting companies or products as more environmentally responsible than they are. A portmanteau of “green” and “whitewash,” greenwashing involves exaggerating or misrepresenting sustainability efforts to mislead you into believing you’re supporting meaningful environmental progress. These deceptive practices distort the truth and undermine genuine efforts to reduce environmental harm and improve quality of life. For consumers and investors who are ... Greenwashing is the deceptive practice of misleading the public about environmental actions or impacts. Learn how greenwashing undermines climate action, how the UN tackles it, and what you can do to avoid it. Greenwashing uses misleading claims to exaggerate environmental responsibility . The practice spans industries and takes many forms, from vague labeling to false advertising. Consumers can push back by scrutinizing claims and demanding accountability. Learn more about Greenwashing in India, in particular, greenwashing guidelines issued by regulatory authorities, including the Advertising Standards Council of India and the Central Consumer Protection Authority.