Most expensive watch in the world: In an age obsessed with automation

In an age obsessed with automation, the world ’s most expensive watches remain proudly hand-wound; intimate mechanical marvels powered by human touch, not convenience. The Fascination stands as the second most expensive watch globally valued at an impressive $40 million. Crafted by Swiss luxury jeweler Graff Diamonds, this extraordinary timepiece exudes elegance and extravagance. The Fascination features a stunning 38-carat pear-shaped diamond that can be detached and worn as a ring. The watch itself is adorned with an additional 152.96 carats of white diamonds, set in a platinum bracelet. This exquisite creation is a true testament to meticulous ... To showcase what pure opulence and exclusivity look like in timekeeper form, we present the 25 most expensive watches in the world . The most expensive watch brands in the world have earned their place through decades (and in some cases, centuries) of innovation, precision engineering, and artisanal mastery. From historic Swiss maisons to groundbreaking independent watchmakers, these brands create timepieces that command six- to eight-figure price tags and are coveted by collectors across the globe. This article explores the most prestigious names in high-end watchmaking and the exceptional models that define their legacy.